Artwork by UW–Madison student Verma will appear at conference in Italy


Artwork by UW–Madison student Anjika Verma has been selected to appear at the 24th Generative Art International Conference in Italy Dec. 15-17. 

Photo of Anjika Verma
Verma

Verma is a senior pursuing a BFA in graphic design in the School of Education’s Art Department. The generative art and design work she submitted is an interactive sound installation originally created for her Art 448: Coding for Graphic Design course. 

Considered one of the most advanced approaches in the creative and design world, Generative Art is described as “the idea realized as a genetic code of artificial events, as the construction of dynamic complex systems able to generate endless variations.”

The conference website adds this explanation: “Each Generative Project is a concept-software that works producing unique and non-repeatable events, like music, images, or 3D Objects, as possible and manifold expressions of the generating idea strongly recognizable as a vision belonging to an artist/designer/musician/architect/mathematician. The generative Idea / human-creative-act makes an unpredictable, amazing, and endless expansion of human creativity. We can create species of events with a recognizable identity, following our vision. Computers are simply tools for storage in memory and execution.”

Verma’s work will be exhibited during the conference at the National Archaeological Museum of Cagliari in Sardinia, Italy. 

Learn more about the Generative Art International Conference